Culture

We work in a secret garden in the middle of London.

Our studio is located in the grounds of The Charterhouse, once a Carthusian monastery dissolved by Henry VIII. Since 1371 it’s been a monastery, grand mansion, school and almshouse. It’s a quiet oasis in buzzy Clerkenwell – a unique place to think and work.

We work in a secret garden in the middle of London. Our studio is located in the grounds of The Charterhouse, once a Carthusian monastery dissolved by Henry VIII.

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Since 1371 it’s been a monastery, grand mansion, school and almshouse. It’s a quiet oasis in buzzy Clerkenwell – a unique place to think and work.

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We’re a team of talented, like-minded people—strategists, creators, writers, innovators and advisors—with different backgrounds and perspectives. We don’t separate strategic and creative thinking, but solve problems together. We enjoy our work, we enjoy our clients, and we enjoy being together. We have great designers, writers and organisers – and we’re all creative thinkers.

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We value talent and attitude. Behaving well and doing the right thing matters to us. As do courtesy and mutual respect. We care about our impact on the environment, working hard to minimise waste and manage energy usage.

People

Kate Manasian, Founder

Before founding Kate worked in large agencies on global accounts across multiple sectors. She understands that brand strategies must align with company culture if they are to create meaningful change. She believes this is best achieved by the creation and dynamic use of brand stories – capturing strategies in an inspirational way and bringing them to life with beautiful design.

PwC, BT, Shell, BP, Nissan, Mitsubishi, Bupa, Orange

When beautiful thinking, words and design combine, brands have voice.

Amanda Dartford, Managing Director

No detail is too small, no challenge too big. Amanda takes responsibility for ensuring that our clients receive powerful, workable solutions delivered on time, to the highest standards. Amanda knows that simplicity is an essential part of any solution if it is to be easily adopted and deployed.

PwC, Centrica, IoD, ISS, O2, Spirit, BT, The Charterhouse

The notion of ‘simple’ is a high bar – you have to be prepared to jump very, very high to clear it.

Peter Knapp, Chairman

Bringing a breadth and depth of experience from a variety of sectors and geographies, Peter has a deep understanding of how brands need to operate across world markets if they are to be genuinely both global and local. He is passionate about realising strategic intentions in motivating end-user realities.

Capita, EY, British Airways, Etihad, DNV, Alfa Laval, Tata, Bayer, BBVA

To make a courageous leap in today’s marketplace you need an artful combination of insightful intelligence and staggeringly brilliant creativity, underpinned by a dumper truck of certainty.

Little Bird

A gift to ourselves and our clients, Little Bird is a series of lunches, events, gatherings and socials designed to take us out of our day to day work, broaden our minds and ensure fresh perspectives.

We believe diverse inputs produce original outputs. The name, Little Bird came from the phrase ‘a little bird told me’ – an informal way of sharing, learning and inspiring.

 

Insights

The latest thinking from our team of strategists, creatives, writers, innovators and partners.

Insight

Creativity at work – yes, that includes you too, dear client

AI can make almost anything faster. It can also make almost everything look the same. That is the promise and the problem.
19 October 2026
Event

Little Bird welcomes Morrama

Why better design starts with understanding people
2 October 2026
Insight

The changing roles of agencies

As capability becomes more accessible, the value of strategic agencies is shifting from creating work to creating clarity – helping organisations focus on what matters most.
16 September 2026

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