The Grey House Yorkshire
Come home to calm
Creating a brand story and visual identity for a wellbeing-focused interior stylist.
The Grey House Yorkshire is an interiors and styling studio built on the philosophy that our homes can make a bigger contribution to our wellbeing than they often do.
The founder had a clear mission – creating spaces that promote calm and balance – but needed a brand story and visual identity to reflect this ethos.
We developed the ‘Come home to calm’ story and visual expression to create a brand that is understated, elegant, and rooted in tranquillity.
Inspired by the warmth and simplicity of Hygge, the identity is built around a refined palette of soft greys, an elegant typeface, and natural, authentic photography – capturing the serenity of our client’s own home. The logo features a minimalist grey brushstroke paired with a simple house outline.
Extending this sense of calm into the digital space – the website focuses on warm, tranquil imagery, highlighting the core brand guiding principles – ‘eight ways to calm’.
Outcome
“Working with Manasian&Co feels like a true partnership. They really care, taking time to form a deep understanding and empathy with your vision and your passion. The result is your story told authentically through thoughtful, breathtaking design.”
Clare Geldart, Founder
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